PLANNING FOR MEDIA INFORMATION LITERACY PROGRAM

DR. FERDINAND BLANCAFLOR PITAGAN

The learners of today are digital natives as they are the most engaged with technologies evidently interacting with media and information as users and producers of content. In the field of education, it is no longer a question whether we would integrate technology, the more empirical inquiry is, how effective and efficient that blending is.

Media and information have been utilized in education as knowledge and skills, pedagogical tools and resources, even as management and leadership frames. However, with the continuously evolving technological landscape, the way we teach, learn, and train is constantly being challenged. It is therefore imperative to include media and information literacy at the core of each educational program. By doing so, it recognizes the primary role of information and media in everyday lives thus empowering learners to holistically understand, critically evaluate, and make informed decisions in order to achieve their personal, social, occupational and educational goals. The Philippines is amongst the first nation to include media and information literacy as part of the core subject in senior high school which introduces learners to basic understanding of media and information as channels of communication and tools for the development of individuals and societies, and which develops students to be creative and critical thinkers as well as responsible users and competent producers.

The presentation aims to provide a holistic overview on the analysis, design, development, implementation and assessment on how media and information literacy can be integrated across different educational programs.